Stay informed with the latest insights, tips, and expert guidance from the Infigo team, including industry leaders like Douglas Gibson, Alex Bowell, and Greg Young. In our Articles & Advice section, we share in-depth knowledge on web-to-print technology, print workflow automation, and e-commerce strategy. Whether you’re exploring digital transformation or looking to scale your operations, our team brings real-world experience and thought leadership to help you stay ahead. From practical tips to strategic analysis, each article is designed to support your print business in growing smarter and more efficiently.
Remember the good old days when everything was better? Orders coming in via post or email, being manually checked and processed, payments sorted based on payment terms and then handed over to be processed by production. Job Ticket print outs followed our job through that journey. Accounting information must be managed and kept in sync […]
Let’s start with… What is web-to-print exactly? Web-to-print software lets your customers design, order, and manage printed materials whenever they want, from wherever they are, whether its brochures, packaging, business cards, exhibition graphics or anything else your customer needs. It streamlines every step, from the click of a mouse to the whir of your presses […]
In the world of B2C Web2Print, or online print ecommerce, one critical decision will shape everything else. Who is your ideal customer. Professional designers or everyday users? It really boils down to these two paths. And trying to serve them both? That’s the fastest route to failure. Your website becomes confusing. Your message gets diluted. […]
Choosing the right web-to-print editor is one of the most important decisions a print business can make. Whether you’re managing a complex B2B storefront, offering customisable marketing materials, or streamlining internal design workflows, the wrong tool can cost you time, money, and clients. Many print service providers rely on multiple editors to meet different needs. […]
Unlock the full potential of your storefront’s data with Infigo Insights, the powerful reporting solution that turns raw numbers into real business intelligence. Why Storefront Reporting Matters They say knowledge is power – so ask yourself: what’s holding you back from gaining complete visibility into how your storefront is performing? If you’re spending too much time […]
Despite huge changes to today’s print shoppers’ buying behaviours, many print businesses fall into a dangerous trap: they try to compete using outdated, manual systems. Systems that may have worked just 5 years ago are now a huge liability. While the decision to delay adopting a web-to-print (W2P) platform may feel like a cost-saving measure, […]
In today’s world of print and packaging, the concept of ‘ecommerce’ usually takes the audiences mind to polished, well thought out B2C websites. You know, the 5 or 6 that everyone is aware of, and many aspire to be just like. Often designed with vibrant, eye-catching visuals and created with the impulse purchase in mind. […]
Companies not driving innovation and automation will inevitably hit a ceiling, limiting both the volume of work they can handle and the profit margins they can achieve. This article explores the real-world benefits of embracing automation and fostering a culture of innovation in your print business; and the risks of staying stuck in the past. […]
