Event: Packaging Innovations & Empack, Birmingham, 21-22nd February 2024

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Raising a glass to innovation and automation at Packaging Innovations & Empack, Birmingham, UK.

Learning about the latest innovations in packaging and print can be thirsty work. That’s why the drinks are on Infigo, CERM and HYBRID Software, when you attend this year’s Packaging Innovations & Empack exhibition at the NEC Birmingham, on 21-22 February 2024.

Rather than visiting ‘just another’ trade booth, the trio, consisting of experts from Infigo web-to-print, CERM MIS software and HYBRID Software’s workflow solutions, are bringing a friendly pub and bar to the exhibition, complete with free beer. 

And if you’ve decided to continue your health kick with a dry February, we will also have alcohol-free beers available.

You’ll be able to find us at Stand: J84 in the label and print zone, just around the corner from our friends at The Printing Charity (or just follow the trail of dry roasted peanuts).

Watch the highlights

Join us on Stand: J84 at Packaging Innovations & Empack exhibition, on 21-22 February, at the Birmingham NEC, where the team at Infigo, joined by HYBRID Software and CERM will be bringing a friendly pub and bar to the exhibition, complete with free beer!


Who’s coming by for a swift one at Birmingham’s new local?

Watch now

Be one of the first to see Connect: HYBRID in action

As well as learning how an integrated workflow, spearheaded by an e-commerce storefront, can reduce costs and increase revenue, you’ll help us officially toast our new partnership with HYBRID Software.


Through the Connect: HYBRID integration, data is seamlessly synced between Infigo’s storefront and the rest of the workflow – helping eliminate manual touchpoints, reduce costs and increase revenue.


With its ability to run completely in the cloud, HYBRID’s CLOUDFLOW system offers a reliable platform to master the challenges of digital transformation and industry 4.0 in the labels and packaging world.


So, let’s drink to the future success of your packaging business, while demonstrating how easy it is to design and personalise a beer bottle label and send it through an automated workflow.


Connect: CERM – The world’s first end-to-end labels solution 


If that wasn’t enough, we are delighted to have again joined forces with print MIS experts, CERM, to  display how the integration between solutions will revolutionise the label printing industry and unlock new possibilities for your business with our fully integrated solution.


The Connect: CERM integration brings together Infigo’s e-commerce and personalisation prowess with CERM’s estimating, workflow and job management expertise to provide a complete package for label converters, with its many powerful features and benefits.


“Please print responsibly”


With Infigo providing one of our trademark branded web-to-print storefronts for each partner, you will see first-hand how you can create your own personalised beer bottle label using editable templates. Once the order is finalised and submitted, you’ll get a sneaky peek into the back-end, where the order is pushed from the Infigo storefront into CERM.


You will learn, how through Infigo’s Connect: CERM module, customers can retrieve estimates; create products from estimates; push orders into CERM; reorder CERM products directly; sync customer and contact information; upload artwork directly from Infigo into CERM; pre-flight artwork, with the customer receiving an automated warning if there are any artwork issues and much, much more.


Artwork files are pre-flighted when they are uploaded, so the user is alerted to any potential issues, also in real-time, before they commit to the job. Infigo then hands over the data to CERM so that all estimates, products and jobs flow seamlessly into one centralised place.


Repeat customers will be able to see all estimates that were previously created against their account, whether they originated in Infigo or not, as well as historical orders. This means customers can place new orders easily and re-order with confidence.


Live pricing, based on the cost of materials direct from your suppliers, means that the customer knows exactly what the job will cost, while you’re not caught out by a sudden hike in prices.


HYBRID Software – the perfect workflow chaser


Once you’ve seen your label design retrieve real-time costing and pre-press checks, you’ll then see it passed into HYBRID: CLOUDFLOW thanks to the new Connect: HYBRID integration.


CLOUDFLOW is a modular production workflow suite for file processing, asset management, soft proofing and workflow automation.


It is a web-based application platform specifically tailored for packaging graphics with support for PDF, colour separation, trapping, screening, proofing and much more.


By adding the Orchestrator module, it can integrate and interoperate with all contributors, IT services and equipment of the entire value chain from initial order to final delivery by providing flexible interfaces and powerful process engines.


A fast growing industry


Once the job has been processed through Connect: HYBRID, you will then get to see your personalised printed label, on a bottle, in less time than it will take to finish your beer.


Paul Bromley, Head of Sales Global for Infigo, said: “The label industry is one of the fastest growing areas of print, growing at a rate of 4.8% year-on-year. Which is why we’re so excited to announce our latest partnership with another labels and packaging heavyweight, HYBRID Software.


“Customers want to be able to order online, at any time of the day, and then receive an automated confirmation that the job has been received and when it’s likely to arrive.


However, we’ve also seen a trend towards orders of smaller volumes. In short, we’ve shifted from demand of 1 customer ordering x 100,000 copies of a product to 100,000 customers wanting a personalised version of a product. However, traditionally, it hasn’t made financial sense for label converters and printers to take on this work.


“Through the Infigo platform, and integrations with leading partners, such as CERM and HYBRID Software, it is not only possible to take on these jobs and fulfil them profitably but also opens up a whole new world of revenue opportunities.


We can’t wait to blow the froth off your beer and show the label community how this can be achieved!”


To secure your ticket for Packaging Innovations & Empack, Birmingham NEC, you can register to attend now.


Register now

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